Blog

Celebrating Five Fast Years of Arm Candy!

Celebrating Five Fast Years of Arm Candy!

In what feels like the blink of an eye, Arm Candy has reached its five year anniversary. Every year at this time, ...
3 Major Keys to Winning in a Cookie-less World

3 Major Keys to Winning in a Cookie-less World

Gone are the days of third-party audiences being the heart of a media strategy. Every DSP and media platform will ...
Beyond the Dance: TikTok’s Ascendance in the Social Media Landscape

Beyond the Dance: TikTok’s Ascendance in the Social Media Landscape

In the ever-evolving media, marketing, and advertising industry, it's essential to stay on top of emerging trends ...
The Benefits of the Basis DSP

The Benefits of the Basis DSP

In the agency world, we strive to have as many tools in our tool belt as we can!  It is our goal to have all ...
Data Compliance in Healthcare: Navigating Google Analytics and HIPAA

Data Compliance in Healthcare: Navigating Google Analytics and HIPAA

If you’ve spent any time in the healthcare marketing space over the last year, you’ve likely heard the rumblings ...
Arm Candy Named to Adweek’s 2023 Fastest Growing Agency List

Arm Candy Named to Adweek’s 2023 Fastest Growing Agency List

Adweek has named Arm Candy to their fastest-growing agency list for a second year in a row. Adweek annually ranks ...
Ally Shay & Carla Benitez Selected 32 Under 32 Class of 2023

Ally Shay & Carla Benitez Selected 32 Under 32 Class of 2023

We're thrilled to announce that not just one, but TWO of our remarkable team members have been selected as 32 ...
The ‘Need to Knows’ of B2B Advertising

The ‘Need to Knows’ of B2B Advertising

Planning and managing B2B investments can be intimidating if you have only ever experienced B2C organizations. ...
Performance Max Hot Take

Performance Max Hot Take

Everyone’s Doing It So You Should Too, Right? Every year there seems to be a bright and shiny new product ...