News
How to Fix a Broken Data Relationship
“The integration with Funnel has allowed us to seamlessly complete our tech stack that supports...
Advertisers break down which retailers are winning the hot e-commerce ad market
Retail has jumped on the ad-sales bandwagon, using shopper data to tap advertising’s high margins....
Kroger-Albertsons Merger Would Create a Big Player in Retail Advertising
The proposed merger of Kroger Co. and Albertsons Cos. would reshape the U.S. supermarket industry by combining its two largest operators.
46 DFW Entrepreneurs Share Strategies and Lessons Learned
The regional business leaders honored in EY’s 2022 Entrepreneur Of The Year program used ingenuity...
Walmart is ‘so far ahead,’ and Kroger is ‘a grade above’
Retail has jumped on the ad-sales bandwagon, using shopper data to tap advertising's high margins....
‘It’s a sleeping giant’: Why the retail media explosion has only just begun
View the original story on Business Insider written by...
Advertisers are pulling ads from war coverage, and it’s making it hard for publishers to monetize readership spikes
Even as interest in the news spikes, publishers are having trouble monetizing the increase as...
How the smaller half of our Best Places to Work companies are attracting talent
Originally shared via The Dallas Business Journal On Oct....
Here are the best micro-companies to work for in North Texas
Originally shared via The Dallas Business Journal...
9 key people at companies like Amazon, Walmart, and Kroger who are making e-commerce advertising into a $17 billion market
View the original story on Business...
Arm Candy’s Own Wins ‘Media Sales Rep of The Year’
Coming off a strong Award season in 2020, winning the Most Effective Media Agency of the Year by...
Big retailers like Walmart and CVS are trying to take on Amazon in e-commerce ads. Here’s why their efforts may not work.
View the original story on Business Insider written by Lauren Johnson Retailers have big...
How pharmacies and retailers like Walmart, Kroger, and Rite Aid could benefit from the vaccination push
View the original story on Business Insider written by Tanya Dua. Pharmacies and retailers helping...
The Agency Of The Future Is A Client Profit Center
Originally shared here by MediaPost. As the pandemic and its effects continue to reshape every...
14 ad buyers that control billions in spending named the media companies and platforms that are winning as advertising comes back
View the original story on Business Insider and MSN written by Lauren Johnson. 2020 has been a...