Blog
Get More Insights from Google Ads Data Modeling
Google has recently started automatically switching certain Google Ads campaigns from a last-click attribution ...
Shop Talk | January 2023
Shop Talk is a blog series exploring advertising industry news and trends. They are casual yet informative, diving ...
Snapchat: A Foot in the Door to Foot Traffic Campaigns
The rise of the 2020 COVID-19 Pandemic caused a considerable strain on the consumer shopping landscape. Consumers ...
Finding the Right Dance Partner for Ad Tech
Here at Arm Candy, our goal is to meet with as many tech partners as possible. It is part of our job to be experts ...
How to Vacay the Right Way
I’m going to ask you a cringey question: when was the last time you went on vacation without checking your work ...
Why Last-Click Attribution Should Be a Last Resort
Have you ever had an argument with a friend over sports? You know, the one where someone explains how LeBron ...
Arm Candy Named to Adweek Fastest Growing Agency List in 2022
Adweek named Arm Candy to their fastest-growing agency list in 2022. Adweek annually ranks agencies based on ...
Arm Candy Recognized Second Straight Year As a Best Place To Work
Arm Candy is pleased to announce that it has been recognized as a Best Place to Work for the second straight year ...
Avery Moore Recognized as Dallas 32 Under 32
This year’s award season has been good to the Arm Candy. The agency was named to the Fastest Growing Agencies list ...