Blog
3 Major Keys to Winning in a Cookie-less World
Gone are the days of third-party audiences being the heart of a media strategy. Every DSP and media platform will ...
Beyond the Dance: TikTok’s Ascendance in the Social Media Landscape
In the ever-evolving media, marketing, and advertising industry, it's essential to stay on top of emerging trends ...
The Benefits of the Basis DSP
In the agency world, we strive to have as many tools in our tool belt as we can! It is our goal to have all ...
Data Compliance in Healthcare: Navigating Google Analytics and HIPAA
If you’ve spent any time in the healthcare marketing space over the last year, you’ve likely heard the rumblings ...
Arm Candy Named to Adweek’s 2023 Fastest Growing Agency List
Adweek has named Arm Candy to their fastest-growing agency list for a second year in a row. Adweek annually ranks ...
Ally Shay & Carla Benitez Selected 32 Under 32 Class of 2023
We're thrilled to announce that not just one, but TWO of our remarkable team members have been selected as 32 ...
The ‘Need to Knows’ of B2B Advertising
Planning and managing B2B investments can be intimidating if you have only ever experienced B2C organizations. ...
Performance Max Hot Take
Everyone’s Doing It So You Should Too, Right?
Every year there seems to be a bright and shiny new product ...
Arm Candy Ranks No. 1307 on the 2023 Inc. 5000
Arm Candy, a Dallas-based media intelligence agency, is proud to announce its recognition on the esteemed Inc. ...