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Is Advertising on Netflix Worth the Hype?
May 10, 2023
What is your favorite app to stream video content? My personal favorite is Paramount+ because of my ...
Three Key Takeaways From Digiday’s Media Buying Summit 2023
April 24, 2023
Recently, I attended the Media Buying Summit hosted by Digiday in New Orleans, which was an absolute blast. In ...
Arm Candy relocated to The Epic in Deep Ellum, Texas
March 30, 2023
We are thrilled to announce that Arm Candy has moved to a brand new office space, The Epic, in the heart of ...
Shop Talk | March 2023
March 16, 2023
Shop Talk is a blog series exploring advertising industry news and trends. They are casual yet informative, diving ...
Advertisers’ Metaverse Wishlist
February 1, 2023
The buzzword in the tech space for 2022 was undoubtedly “Metaverse,” and as advertisers, we can’t help but wonder ...
Arm Candy Celebrates 4th Anniversary
January 23, 2023
Arm Candy’s fourth year came to a close last week. Each year seems to pass faster and get better: we have more ...
Get More Insights from Google Ads Data Modeling
January 11, 2023
Google has recently started automatically switching certain Google Ads campaigns from a last-click attribution ...
Shop Talk | January 2023
January 9, 2023
Shop Talk is a blog series exploring advertising industry news and trends. They are casual yet informative, diving ...
Snapchat: A Foot in the Door to Foot Traffic Campaigns
December 18, 2022
The rise of the 2020 COVID-19 Pandemic caused a considerable strain on the consumer shopping landscape. Consumers ...