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Blog

Our industry is constantly changing and deciphering the meaningful from the noise can feel like a full time job.  Check out our latest news, insights and thought leadership pieces to get a sense of what we are paying attention to and what it means for our clients, the industry and you.

How the smaller half of our Best Places to Work companies are attracting talent

Originally shared via The Dallas Business Journal On Oct. 21, the Dallas Business Journal honored the 101 top…

Here are the best micro-companies to work for in North Texas

Originally shared via The Dallas Business Journal The Dallas Business Journal is pleased to announce the first group of companies…

9 key people at companies like Amazon, Walmart, and Kroger who are making e-commerce advertising into a $17 billion market

View the original story on Business Insider written by Lauren Johnson. Advertising on e-commerce sites has been a bright spot during…

Arm Candy’s Own Wins ‘Media Sales Rep of The Year’

Big retailers like Walmart and CVS are trying to take on Amazon in e-commerce ads. Here’s why their efforts may not work.

How pharmacies and retailers like Walmart, Kroger, and Rite Aid could benefit from the vaccination push

The Agency Of The Future Is A Client Profit Center

14 ad buyers that control billions in spending named the media companies and platforms that are winning as advertising comes back

Walmart is trying to build a big ad business, but some agencies that control a big chunk of the $17 billion market worry they’re getting pushed out

Always Innovating: A Conversation with Arm Candy’s Founder and CEO, John Lods

Ad insiders say retailers like Walmart, CVS, and Instacart are starting to chip away at Amazon’s advertising stronghold in the pandemic

‘Seemingly nonstop’: Constant requests to replan and retool campaigns is getting to media buyers

Arm Candy Wins Campaign Of The Year At DFWIMA Awards

Arm Candy Named an NTX Inno 2020 Fire Award Winner

Foursquare and Arm Candy Bring Location Solutions to Clients

Advertising execs break down why TikTok, Amazon, and TV networks will be the biggest winners of the growing Facebook boycott

‘Live with low-level fear’: U.S. ad agencies and immigration lawyers say visa suspension ‘unnerving’ international talent

Arm Candy Wins “Most Effective Media Agency” at The Drum Awards

Deep Dive: The Right Media-Mix With Arm Candy

Getting the Most ROI From CTV: Q&A with Arm Candy CEO John Lods

Arm Candy Shortlisted in ‘Most Effective Media Agency’ Category at The Drum’s Digital Advertising Awards

‘A big part of this is social responsibility’: How a Texas ad agency is returning to the office