Retail has jumped on the ad-sales bandwagon, using shopper data to tap advertising’s high margins. A number of retailers are getting buzz as advertisers try to diversify their spending beyond Amazon. Insider asked more than a dozen advertisers which retailers...
View the original story on Business Insider written by Patrick Coffee, Lucia Moses, and Lindsay Rittenhouse This is the eighth in a 10-part series that examines Amazon’s booming advertising business: The people driving it, the ripple effects on other companies,...
Even as interest in the news spikes, publishers are having trouble monetizing the increase as brands are pulling their ad campaigns in the wake of Russia’s invasion of Ukraine. Brendan Spain, VP of advertising, Americas, at the Financial Times, said a handful of...
Originally shared via The Dallas Business Journal On Oct. 21, the Dallas Business Journal honored the 101 top workplaces in North Texas for its 19th annual Best Places to Work Awards at the Renaissance Dallas at Plano Legacy West Hotel. We surveyed the winning...
Originally shared via The Dallas Business Journal The Dallas Business Journal is pleased to announce the first group of companies for its 19th annual Best Places to Work Awards. The list of winners was whittled down from over 380 nominated companies. These...
View the original story on Business Insider written by Lauren Johnson. Advertising on e-commerce sites has been a bright spot during the pandemic for retailers as online shopping takes off. Amazon has long been the biggest ad platform but Walmart, CVS,...
