Coming off a strong Award season in 2020, winning the Most Effective Media Agency of the Year by the Drum, Best in Show at the DWIMA Awards and named an NTX Inno Fire Award Winner, Arm Candy continues it’s award recognition in 2021. This year the award season...
View the original story on Business Insider written by Lauren Johnson Retailers have big ambitions to cash in on advertising — but some advertisers say that their efforts still have a long way to go to get their budgets. As e-commerce as grown...
View the original story on Business Insider written by Tanya Dua. Pharmacies and retailers helping administer coronavirus vaccines could see a boost to their own businesses, experts say. The vaccination effort is a chance for pharmacies show how...
Originally shared here by MediaPost. As the pandemic and its effects continue to reshape every corner of our society, discussions about what the future of agency business looks like post-Covid-19 continue to rage on. All aspects of agency life are up in the air, from...
View the original story on Business Insider and MSN written by Lauren Johnson. 2020 has been a tough year for the advertising industry as marketers grapple with an economic downturn and new consumer habits like the rise of e-commerce and streaming TV. Business...
View the original story here on Business Insider written by Lauren Johnson. Walmart is ramping up its advertising business by partnering with a handful of adtech firms that help marketers buy and manage ads. Some small e-commerce agencies say that Walmart is...
